California travel ideas and inspo, from a local

Discover unique hotels, charming small towns, and detour-worthy restaurants and wineries throughout California. Plus: the occasional detour elsewhere around the world.

Banks of the Russian River in Guerneville with lush green trees on a hillside, a calm body of water, and three people walking along the shore.
A woman with curly hair, wearing a beige sleeveless top, a long floral skirt, and brown boots, standing inside a pink architectural structure with curved walls and looking up. The background features a blue sky with light clouds and a section of a large pink wall.

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I’ve spent more than a decade working in travel media, living in San Francisco, and road-tripping my way through California’s coolest small towns, scenic spots,, and iconic-for-a-reason places. Thanks to my industry connections, my inbox is always full of insider tips on new openings, underrated destinations, and unique travel experiences—and I’m here to share the best of it with you.

If you’re into offbeat adventures, great food and wine, charming hotels, and discovering what makes California so unapologetically California—you’re in the right place.

Person sitting outdoors holding a carrot juice with garnish, under a leafy tree, wearing a black tank top and blue jeans.
Woman sitting outside a glamping tent at night under a starry sky at Under Canvas, Zion National Park
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Hi! I’m Jessie B.
your well-traveled friend.

ARTICLES

With a focus on California, I mainly cover…

Where to travel in California

Go beyond the tourist hot spots and explore California like a local with my destination lists and guides.

→ Must-Do California Road Trips
→ Charming Small Towns in Northern California
→ Guide: Guerneville, California

Hotels worth booking

No bland chain hotels here. Just beautiful, welcoming properties with a sense of place.

→ Review: Sea Ranch Lodge
→ Review: Paso Robles Inn
→ Best Hotels in San Francisco

Food, wine, and small businesses

I love good food, wine, and supporting small businesses—a common theme throughout my lists and guides.

→ Santa Ynez Valley is an Underrated Wine Region
→ 14 Iconic California Foods
→ Napa or Sonoma? Here’s What I’d Choose

NEWSLETTER

California travel inspo, in your inbox

Join hundreds of other subscribers for a monthly(ish) round-up of California travel ideas, events and happenings, new hotel openings, and more.

I moved to the Bay Area in 2014 and have been exploring the area ever since—I’ve biked or driven thousands of miles here in California, stopping for food, wine, and cute hotels along the way.

This ranges from iconic spots like Napa and Big Sur, to underrated gems like Guerneville and the Sierra Foothills.

Along the way, I’ve been photographing, taking videos, of, and documenting all of my favorite getaways—and what to do, eat, and drink once you’re there—compiled in this frequently updated list of San Francisco getaway ideas.

12 Weekend Getaways Within 3 Hours From San Francisco

FEATURED

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Articles + Guides

Get intel on where to travel next, beautiful boutique hotels you can’t miss, plus itineraries and packing lists to prepare for your trip.

Google Map Lists

Instantly access all of my recommendations, right from your Google Map app with these downloadable Google Map lists.

Trip Planning

Whether you just want to chat and get expert advice, or have your entire trip planned and booked for you, I’m here to help.

Start Planning Your Trip to California

Beyond California…